AUSTIN, Texas– (BUSINESS WIRE) –Elo Entertainment (“Elo”), an advanced data analytics company for competitive video games, in partnership with ESL, the world's largest export company, has launched ("Reach"), with high platform aspiring Dota 2 players to professional esports.

The Reach platform integrates proprietary matchmaking, data analytics, and behavior scoring to help players develop and showcase their skills. Top players will be eligible for the ESL Academy draft. Drafted players will be offered the opportunity to show off their skills.

""We are proud to create a path to improve our level of play and to be recognized within Dota 2," said Sabina Hemmi, CEO and Co-Founder of Elo. "We are building a community that is highly inclusive and promotes the highest standards of play. "

""Sabina and the Elo team were a natural partner choice given their industry track record of advanced statistics, analysis, and seeding algorithms," said Ulrich Schulze, Senior Vice President of Pro Gaming at ESL. ""We are pleased to work with platform players where you can learn, cooperate, and coordinate with like-minded players."

Reach's first season launched on December 13, 2019 and is open to Dota 2 players in North America and Europe. Following the season's March 15, 2020 end date, the top 40 players will be eligible for the ESL Academy draft event, which will be held during the Dota 2 Major in Los Angeles.

Four coaches from the two regions to select before the ESL Academy Finals in May, which will be held in conjunction with an ESL One Dota event in May. Drafted players will be flown to the tournament, where they will have the opportunity to meet and learn from professional players, veterans, and coaches.

He recently partnered with Eldridge Industries to enhance its product offerings and expand into new game titles to continue providing high quality statistics and analytics to the exports and gaming community.

About Elo Entertainment
Elo Entertainment is an advanced data analytics company for competitive video games that transforms raw game data into actionable insights. Through its network of websites and products, Elo reaches millions of exporting fans, players, developers, and professional teams analysts each month. The company's websites include Dotabuff and Overbuff, the largest community websites by traffic for Dota 2 and Overwatch respectively. Elo is headquartered in Austin, Texas. To learn more about Elo, please visit

About ESL
ESL is the world's largest export company. Founded in 2000, ESL has been shaping the industry across the most popular video games with numerous online and offline exports competitions. The company operates high profile, branded international leagues and tournaments under the ESL Pro Tour including ESL One, Intel® Extreme Masters, ESL Pro League, and other premier stadiums. ESL also produces the ESL National Championships, creating a world where everybody can be somebody. With offices all over the world, ESL is leading exports on a global scale through the combination of global ESL competitions, amateur leagues, publisher activations, and more. ESL is a part of MTG, the leading international digital entertainment group.

About Eldridge
Eldridge Industries grows diversified businesses with a focus on Credit and Credit / Real Estate Hybrid; Insurance and Insurance Tech; Real Estate; Sports and Media; Convenient Food; and Technology. In particular, the firm seeks to build and grow businesses by proven management teams that have demonstrated leadership and experience to scale an enterprise. Eldridge is headquartered in Greenwich, Connecticut, with additional offices in Beverly Hills, New York, and London. To learn more about Eldridge please visit


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