Rebrand Highlights Company's Dedication to Super Fan Cultures
LOS ANGELES - (BUSINESS WIRE) - Long established as a central hub for the core gaming community, ZAM Network has officially rebranded as Fanbyte. Welcoming a new name and look, Fanbyte has evolved its digital web business to include original video programming and an exclusive network partner publisher focused on Gaming, Entertainment and Tech verticals
In the first half of 2019, Fanbyte's digital media has more than doubled in size from 20 to 44 million users with page views predicted to hit over 1 billion by the end of the year. They have invested in proprietary ad technology dubbed the ZAF framework. ZAF optimizes publishers' ad stacks with Header Bidding, Private Marketplace and Direct Sales deals. With an all-star team of industry leaders, Fanby's direct sales and reps offered turning heads across industries.
With recent growth, Fanbyte has evolved into one of the largest gaming networks in the world. "Through the diversity of our fandoms, we aim to transform our fans' passing curiosity into lifelong obsessions," says General Manager KJ Lin.
Fanbyte is one of the largest digital media networks in the world focused on gaming, entertainment and tech. Founded in 1999, Fanbyte has consistently empowered and celebrated the lifestyle and diversity of gamers globally.
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